685BF186-3296-47DD-BC1B-426524DDF9B1_edi
685BF186-3296-47DD-BC1B-426524DDF9B1_edi

E X P E R I E N C E  D E S I G N

AGENCY

Working independently and in collaboration to conceptualize, design and produce brand identities, advertising campaigns, website experiences, branded content creation & all related marketing materials.

Including digital and print.

DESIGN

PROCESSES

Brand standards development

Concept ideation
Website & digital design

Key art creation
Photo direction & retouching

Logo & icon design
Social media & web-banner design

Email & direct mail design

Environmental graphics design

Multi-page brochure design
Print collateral design

Presentation development

Pre-press production

ACCOUNT HIGHLIGHTS

Uniting Talent, Media & Marketing for Fundraising

 

Stand Up to Cancer is program of the

 

Entertainment

Industry

Foundation

 

that raises significant funds for translational cancer research. Our involvement helped to develop the brand image for advertising, and the yearly e-marketing, event and press materials for the launch of this initiative.

Luxury condo development in Huntington Beach California.

We was asked to develop a brand for this project that would entice high income Orange County beach enthusiasts.

 

Our task was to blend the legendary Huntington Beach surf lifestyle with the elegance of Newport Beach.

We developed the brand image and produced an energetic video sales presentation, outdoor graphics and messaging, and an enticing sales brochure.

Go Red For Women

 

A campaign to inform and motivate woman to action for heart health.

 

We developed key art visuals

for the Society’s most distinguished fundraising event concepts. 

 

As a collective we conjured up creative campaign concepts that would inspire young women to motivate their peers and spread the word about heart health.

Giants of Science

a traditional gala transformed

into an emotionally-riveting awards event, starring...

 

Nobel Laureate scientists and featuring top innovations in cancer research.

We developed key art and visuals for a the Society’s most distinguished fundraising event concepts.

The Alzheimer's 

Association California

 

Southland Chapter provides educational programs, support services and care consultations across greater Los Angeles area

 

We executed the art direction and design all digital and print advertising and marketing materials.

Princess Cruises

one of the worlds largest

cruise line companies.

I had the opportunity to develop 

direct marketing for Princess©. 

Quarterly magazines, e-marketing, trade brochures, personalized e-cards , the newsletter microsite & more.

AIB  Sportsbrands Studios

The parent company of

Beijing's MORE体育

 

Through unique partnerships with some of basketball's most popular sports icons, AIB provide Chinese fans with exclusive access to their lifestyles in sport, fitness, hobbies, wellness, and their other passions.

RE-BRANDING

Sagon-Phior is a Los Angeles based advertising and branding agency. I was asked to redesign their website.

"Ideas that stir emotion"

 

...was the inspiration for the

re-branding effort. I aimed to convey creativity, emotional intelligence,

and modern design while appealing

to a younger generation, through the choice of a series of Digital Portrait Finger Illustrations.

 

Engaging Girls in Technology through Making, Creating,

and Inventing.

 

We created impactful visuals 

showing how education helps end harmful cycles of poverty and improves health outcomes. 

 

Ensuring that a nation’s girls are educated unlocks human potential on a transformational scale, advancing progress in every area.